Since 1968, Diversity Information Resources (DIR) has been at the forefront in providing information resources that support and enhance supplier diversity. Diverse-owned supplier? Registration on DIR's portal is free. Represent a major corporation? Learn how DIR's supplier data management solutions, educational seminars and publications can enhance your corporation's supplier diversity program. Learn more at www.diversityinforesources.com

Thursday, October 3, 2013

"Why Be Certified?" ... WBENC with PBS show "To the Contrary"



"Why be certified?" At DIR, we're asked this question almost daily ... and we tend to answer it briefly by noting that certification helps bring a diverse-owned business to the negotiating table especially when federal, state, and county contracts are involved. Certifying orgs also help to open up marketing and sales opportunities . . . they are great advocates and liaisons. This 7 minute answer goes more in-depth! Worth a watch for corporations, diverse-owned businesses and "prime" contractors.